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Optimizing SEM (Paid Search) Campaigns Analytics Blog | Web Analytics Blog Canada. Herman Tumurcuoglu's Web Analytics Blog | Montreal Canada ... Web Analytics Association Member · Analytics Course · Mobile Analytics: What are you waiting for? » ...
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Email musings: Rejecting Personalization Personalization can do a lot to help an email campaign. Split tests regularly show that personalization options hugely increase email conversion rates. However, lately I've been wondering about how we can use group targeting instead of personalization as a way to engage readership. Specifically, I'v...
Source: VKI Studios Blog
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Web Analytics Association Names Mike Levin as Executive Director ... March 9, 2010 in Uncategorized | No comments. Previously the executive director of the Oracle Applications Users Group (OAUG), Mike Levin has been tapped in the same role – but this time at the Web Analytics Association (WAA). ...
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Mobile Analytics: What are you waiting for? Analytics Blog | Web Analytics Blog Canada. Herman Tumurcuoglu's Web Analytics Blog | Montreal Canada ... Mobile Analytics: What are you waiting for? Here are the class slides. Mobile Analytics. March 9th, 2010 | Category: Analytics ...
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An inventor’s shocking forecasts for marketing technology Analytics Blog | Web Analytics Blog Canada. Herman Tumurcuoglu's Web Analytics Blog | Montreal Canada ... Web Analytics Association Member · Analytics Course · Speaking at Concordia University on Wednesday » ...
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Insight about your mobile audience from your web site Finding the right entry point for your brand in the mobile app marketplace can be a daunting effort. If you have already decided to launch your own app, it is probably a foregone conclusion that you’ll build an iPhone app because Apple is currently the market leader in mobile web consumption.
Source: Official Webtrends Company Blog
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Web Analytics Association Names Mike Levin as Executive Director ... Previously the executive director of the Oracle Applications Users Group (OAUG), Mike Levin has been tapped in the same role - but this time at the Web Analytics Association (WAA)....
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Celebrate Your Developers: a Lesson From Mobypicture If you're looking to run a successful developer program, you should probably pay attention to Mathys van Abbe. He's the founder of Mobypicture (our Mobypicture API profile), which has just celebrated its 500th developer.
Source: ProgrammableWeb
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Google Analytics Training in NYC: June 8, 9 and 10, 2010 Just a quick note about our upcoming Google Analytics Training in New York City — we are going to have three days of training so that we can reach all the right levels. We’ll be having: Google Analytics 101, on June 8. This is for the true beginner (I get so many emails that [...]Googl...
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Open Source And Live Web Analytics: SlimStat SlimStat is an open source web analytics application that collects & presents statistics information about your website. It is built with PHP-MySQL & can be integrated into websites with JavaScript (like Google Analytics) or PHP. ...
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Summit Topic #1: Visitor Scoring in SiteCatalyst Whew! Omniture Summit 2010 has come and gone, but hopefully you’re still deriving real value from some of the thoughts, tactics, and strategies that were discussed, both formally and informally, at the conference. As promised, I will be blogging about each of the three advanced SiteCatalyst so...
Source: Omniture: Industry Insights
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135 Million Viewers Watched 32 billion Videos in January comScore today released January 2010 data from the comScore Video Metrix service showing that nearly 173 million U.S. Internet users watched online video during the month. Highlights from the report below:The top video ad networks in terms of their actual reach delivered were: BrightRoll Video Netwo...
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135 Million Viewers Watched 13 billion Videos on YouTube 135 Million Viewers Watched 13 billion Videos on YouTube - Web Analytics World Blog.
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Google Public Data Explorer On its trail to organize the world’s information, Google has just added a new experimental product to their Lab. The Public Data Explorer makes “large datasets easy to explore, visualize and communicate”. It is designed to help people comprehend data and statistics through rich visualizations.
Source: Datavisualization.ch
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FourWhere – FourSquare+Sysomos+Google Maps Mashup FourWhere is launching this morning and it’s a mashup of FourSquare, Sysomos Heartbeat and Google Maps API – FourWhere is being released just as SXSW gets underway. Here’s an example of what FourWhere does when you give it a location. FourWhere is both more and less than I expect...
Source: Webmetricsguru - Web Metrics - Social Media Metrics - PR Metrics
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Beijing Web Analytics Party of March 2010 - Web Analytics in China Web Analytics Beijing offline event My dear friends, long time no see. Some of my friends asked me when would have one Beijing web analytics party since we hadn't had one for months. I know you guys are expecting, so I made my mind to ...
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What is web analytics and its importance | Articlewarehouse.com Website visitor statistics - or web analytics is the recent phenomena in the world of search engine optimization. Nearly every website owner, from the.
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Looking Inside a Bus Routing Algorithm In an effort to put transit data from the Toronto Transit Committee to better use, MyTTC provides a trip planner to help you find the best route from point A to point B. This video, compete with smart arses sitting on a couch, provides a peek into how the underlying algorithm works. [Thanks, Canna...
Source: FlowingData
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Wrote a chapter for The Twitter Job Search Guide: Find a Job and Advance Your Career in Just 15 Minutes a Day (Paperback) Just want to let everyone know that I contributed to The Twitter Job Search Guide: Find a Job and Advance Your Career in Just 15 Minutes a Day which is being published next week. In fact, I’ll be at the launch party in New York on the evening of March 15th. My chapter was on Twitter [...]...
Source: Webmetricsguru - Web Metrics - Social Media Metrics - PR Metrics
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Web Analytics Wednesday: Free and Independent! | Web Analytics ... Web Analytics Demystified is the web site of Eric T. Peterson and Web Analytics Demystified Consulting, the Web Analytics Wednesday social network, Web Analytics Demystified, Web Site Measurement Hacks, and the Big Book of Key ...
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Web Analytics Wednesday: Free and Independent! If you are one of the thousands of people who have attended one of our Web Analytics Wednesday events over the past few years, well, thank you! Thank you for showing your support of the web analytics community, your local community, and the practice of web analytics in general. I had no idea that ou...
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US Army Launches “Apps for Army” Contest, Offers $30,000 in Prizes The US Army has joined the ranks of government agencies courting developers by announcing a new competition called "Apps for the Army" (A4A). The competition aims to promote some fresh ideas and practical web and mobile applications for use within the military:...
Source: ProgrammableWeb
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Edward Tufte will serve on Recovery Independent Advisory Panel Big news for all you Edward Tufte fanboys and girls. He will be joining the Recovery Independent Advisory Panel who will advise The Recovery Accountability and Transparency Board. The Board's purpose is to track and explain how the $787 billion in stimulus funds is being put to use. I'm doing this b...
Source: FlowingData
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Web Analytics Association: my take as a Director A little more than a year ago I took the plunge and announced my desire to run for the Web Analytics Association Board of Directors and it's now time to enroll if you want to serve in a leadership capacity and help drive the strategic direction of the Web Analytics Association. I'm now halfway troug...
Source: immeria
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Welcome to the Idea Exchange! We love ideas. Always have. I spend most of my waking hours talking to Omniture users on Twitter, the Yahoo! Forum, blogs, etc., and many of these conversations center on ideas—how best to use our products, how to solve perplexing problems, and how to improve the Omniture Suite. Because we love id...
Source: Omniture: Industry Insights
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Get $50 OFF this Friday’s Red Chair Studio Session Webtrends is happy to announce we’re hosting a half-day Red Chair Studio session this Friday, March 12th in Suite 1600 of our downtown Portland headquarters. This advanced, fast-paced, hands-on event gives department managers and account-level agency professionals the opportunity to learn how...
Source: Official Webtrends Company Blog
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An API That Shows Where You’ve Been For several years millions have shared the places they've been using the Where I've Been website and Facebook application. The site also has an API (our Where I've Been API profile), which allows for much of the same functionality, such as searching countries, marking it visited and adding content s...
Source: ProgrammableWeb
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Setting up goals and the logic of good and bad usability - Monday March 8th Roundup What a week for news. There was more than I could include on almost every subject--even analytics! Paring it down to just a few, we have: newbie twitter mistakes, coding with lesscss, setting up GA goals, and the logic of good and bad usability. Interne...
Source: VKI Studios Blog
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Your Digital Reach; How to Increase Your Social Media Outrea We are pretty excited here at Digital Sherpa as we organize the final details to launch a series of Lab Experiments, for the purpose of helping our clients Expand Their Digital Footprint. It will be a fun time as we drill down into the whys and why not of engagement, metrics, what is meaningful to m...
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Kill Useless Web Metrics: Apply The “Three Layers Of So What” Test Data, data everywhere yet nary an insight in sight. Is that your web analytics existence? Don’t feel too bad, you share that plight with most citizens of the Web Analytics universe. The problem? The absolutely astonishing ease with which you can get access to data! Not to mention the near limi...
Source: Occam's Razor by Avinash Kaushik
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Is Your Flight Going to be Late? Get a Prediction From the New FlightCaster API Have you had to pick someone up from the airport only to end-up doing several laps of the airport because the flight was late? This sort of setback due to arrival delays is one of those modern day inconveniences that FlightCaster and their FlightCaster API hope to eliminate.
Source: ProgrammableWeb
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Social Radar Update and Romp Around – First Impressions Here’s my first impressions of Social Radar – a Social Media Monitoring platform that I’ve heard good things about but had yet tried. I noticed that many of the monitoring platforms (Radian6, Biz360, BrandWatch and now, Social Radar) have tried to improve the interface where a...
Source: Webmetricsguru - Web Metrics - Social Media Metrics - PR Metrics
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Relationship matters Valentina Defilippo has published her studies of social network structures and the nature of the connections between nodes. Through five case studies she strived to investigate various ways of representing the links between nodes in her personal social network, focusing on various aspects of the rel...
Source: Datavisualization.ch
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Data Underload #12 – Famous Movie Quotes Here's looking at you, data point.
Source: FlowingData
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What Defines Social CRM? I don't think you can call a new solution "Social CRM" until you are connecting new social data sources to the sales data of your customers. CRM is about operationalization and efficiency. And ultimately that can only be judged against...
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FINDING A VOICE IN THE ART BLOGOSPHERE @SMartCAMP SocialMediaArtCamp.com I’m glad I went to the last two panels of SocialMediaArtCamp.com today; while the Social Media Measurement Panel at SMartCAMP www.socialmediaartcamp.com was interesting to someone who has never really grappled with measurement before (as many of the attendees haven’t) it was not as inter...
Source: Webmetricsguru - Web Metrics - Social Media Metrics - PR Metrics
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50% of Google's Products Came from 20% Time (and other Facts & Figures) The Pingdom blog consistently puts out top notch content, so I was surprised when I missed the infographic they created 2 weeks ago which was all about Google Facts and figures.Here are a few highlights from the graphic below:Google gave 1.8 million shares to Stanford University for the exclusive li...
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Social Media Measurement Panel at SMartCAMP www.socialmediaartcamp.com I was at the Roger Smith Hotel this afternoon for two sessions, and this was one of them on How Do You Measure the Effectiveness of Your Social Media Campaign. TRACK 2 – SOCIAL MEDIA METRICS When: Sun, Mar 7, 2010 3:30 PM – Sun, Mar 7, 2010 4:15 PM How Do You Measure the Effectivene...
Source: Webmetricsguru - Web Metrics - Social Media Metrics - PR Metrics
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Launching a Social Effort on Facebook Facebook is still a difficult and immature advertising platform. The combination of rich data, enormous impression volume and emerging advertising culture make it foolish to rely on built-in agency expertise that doesn't really exist. So when planning a buy on Facebook, it pays to think carefully ab...
Source: SemAngel
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5 New APIs: Google, Guardian, Ericsson, and CorpWatch Once again this week we had a variety of new APIs added to our API directory. Some notable new entries include an API for a corporation accountability research service, mobile identification API, a mobile network lookup service API, Google's new power consumption meter API, and the Guardian's Politi...
Source: ProgrammableWeb
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Towards a Unified Framework of Influence Measurement – Part 1 This is going to be a long post and the ideas have been peculating in my mind and everything I’m saying now came me as a result of drafting my Monitoring Bootcamp presentations in London late this month and taking a long walk (like J.J. Rousseau, many of my ideas come to be while I’m [...
Source: Webmetricsguru - Web Metrics - Social Media Metrics - PR Metrics
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Cool data visualization: Geographic Heat Maps Turn long geographic lists from WebTrends reports into wow-level density contour maps with third party software.
Source: WebTrends Outsider
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Weekend Fodder Footprints - Every building footprint, and nothing else, in Montgomery County, Ohio. It's interesting how buildings can define an area. Data, data everywhere - The Economist reports on the explosion of big data and the challenges that come with it. Q&A With Shawn Allen of Stamen Design - Always...
Source: FlowingData
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Is Jeff Bridges most likely to win best actor? There's this article on CNN, from The Frisky, that has this little theory about who is most likely to win the Oscar for best actor: [T]he Oscar generally goes to the dude who has the most best actor and best supporting nominations under his belt already. That seemed like a curious statement. Didn't...
Source: FlowingData
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Omniture/Facebook: The Metrics Marketers Need Omniture's deal with Facebook brings much needed third-party analytics to the social media space.
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Will be looking at Social Radar this weekend Stay Tuned – Social Radar also doing an update this weekend …. This is what my screen looks like right now – I’m going to take Social Radar for a spin – see what we come up with – should be fun.
Source: Webmetricsguru - Web Metrics - Social Media Metrics - PR Metrics
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22K and Altimeter Group’s Social CRM Paper – plus a gap Saw John Lovett’s post at Web Analytics Demystified about Altimeter Group’s report on Social CRM = Business Transformation which took a closer look at tonight. Social CRM is becoming one of the big success stories of 2010, Ray Wang and Jeremiah Owyang are echoing what we already know...
Source: Webmetricsguru - Web Metrics - Social Media Metrics - PR Metrics
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28 APIs Used in 7 Days: Bing, eBay, Facebook, Fedex, Google, Salesforce, Yahoo and YouTube This past week's new mashups in our mashup directory combined 28 different APIs. Some of the newer or less frequently seen APIs include Google OpenID, Heyzap, Menu Mania, Microsoft adCenter, RescueTime, RPX, Windows Live ID Web Authentication and Yahoo Search Marketing. The most often used APIs thi...
Source: ProgrammableWeb
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Social Media Community Managers I’m mentioned in a video by the Observing Participant about Community Managers. Storing up a lot of interesting stuff to write about shortly – including Customers Ignite a New Era of CRM- stay tuned!
Source: Webmetricsguru - Web Metrics - Social Media Metrics - PR Metrics
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The First Step: Non-Actionable Analytics “If you aren’t going to do anything about those numbers, don’t bother measuring.” How many times have I heard that? Forget that, how many times have I said that? Now, there is a great (great great) deal of truth to that saying. I always compare analytics to a bathroom sca...
Blue Analytics
A blog about web traffic analysis and some!
